Up to 60% Off Sitewide
More Than a Diamond. It’s Best Brilliance
Since 2013 we have handcrafted every engagement ring, wedding band and fine jewelry piece in our own workshop, delivering uncompromising quality at maker‑direct prices. Our artisans perfect every detail for flawless sparkle in natural diamonds, lab‑grown diamonds and brilliant moissanites. Shopping is simple: browse, choose and let our experts guide you to the perfect piece.

Let’s Find Your Diamond, Together
Not sure where to start?
Schedule your exclusive virtual or in-person consultation and connect live with a Best Brilliance diamond specialist. Whether you have a specific design in mind, need guidance, or simply want help matching your jewelry for your wedding day, our experts are here to assist.

Our Story
Best Brilliance was built to redefine how people buy fine jewelry. From natural diamonds to lab-grown brilliance, we offer ethical sourcing, direct pricing, and master craftsmanship without the retail markup.

Your story
You're not just choosing a ring, you're capturing a moment. Whether custom or ready to ship, we help you find the piece that reflects your love, your style, and your values. Made to shine. Made for you.
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Exemplary Customer Care
You are our top priority. Our customer service is not just advanced. It's exemplary. We are here for you, always. Enjoy peace of mind with free delivery and hassle-free returns*.
Ethical Brilliance
Our diamonds are not just stunning; they are symbols of integrity. Each diamond at Best Brilliance safeguards human rights throughout its journey. Choose a gem that's as conscientious as it is captivating.
Secure Shipping
Indulge in a seamless shopping experience. We ensure your precious Diamonds are delivered safely to your doorstep with free insured shipping. Plus, should you change your mind, we offer free returns on all our products within the USA*.